ad-networks

“A fine quotation is a diamond in the hand of a man of wit and a pebble in the hand of a fool”. - Joseph Roux Diamonds. Everyone knows the story, they are ess

Navigation tabs are not an obvious source of comedy. But on ad network sites there are two tabs that tell a joke that is, well, a joke. Pick a random ad network site and

In the US, national TV network CBS, is apparently going to stop using the original pillars of audience segmentation: Age, Sex. Adage reports, CBS Corp. Chief Research Off

This week, despite all that extra security and talk of “resistance”, the Hippo  jetted off to AdTech in the Big Apple. Yea, we know .. another show, more spo

This post is like a sermon or more like a soapbox, we have always wanted to get up on that little wooden box and have at least one or two people listen and shake their he

The push to develop online advertising effectiveness metrics beyond counting clicks is admirable. Necessary actually.  View-through tracking, Dwell, and the aforemention

Online advertising is like a frontier town in the American West. It is a young settlement perched on the fringes of civilization where miners, fortune seekers, Christians

Yup. It’s true. We are looking for THE most hip-hop Account Manager to join us in our Dusseldorf headquarters. Awesomeness to follow. Reporting to the CEO, GlibHipp

CPMStar, one of the leading online games advertising networks, was acquired by GSN, a Sony company, earlier this month. Rumored transaction price was $23 million dollars

In anticipation of Ad:Tech NYC in November, Adweek asks why online advertising still apparently sucks. For branding anyway. If online does, in fact, suck for branding, th