Dig this chart of the online advertising landscape: Now check out this Pentagon slide: “Integrated Acquisitions Technology and Logistics Life Cycle Management” When a chart of Pentagon-level complexity is needed to describe the display advertising landscape, someone needs to stop and say “huh-what?” The enlightening chart, prepared by LUMA Partners, begs the question: Are we

In 49 BC, a warlord’s crossing of a small stream in northern Italy became one of history’s most pivotal events. From this audacious act, Caesar traversing the Rubicon, sprang the Roman Empire and the genesis of modern European culture. Frank Addante, CEO of the Rubicon Project, apptly named his company after this epic event. Just